Launching your new website for your business is an exciting time, but it’s important to build anticipation and excitement among your audience for the reveal of the new website.
Creating a “coming soon” page that tells your visitors what is to come is simple and effective. However, with so many options available, it can be challenging to determine which approach is right for you and your business.
In this blog post, I’ll explain the pros and cons of both a landing page as a coming soon page versus the classic coming soon page, so you can decide which one is best for your website launch.
The classic coming soon page is a simple, one-page website that announces the imminent launch of your new website. It typically includes a catchy headline, a brief description of what you do and an email signup form to capture leads. And sometimes they have a countdown timer to when the full website will be live.
Just like the classic coming soon page, a landing page is a standalone page. It’s designed to convert visitors into leads or customers. Unlike a classic coming soon page, a landing page includes more detailed information about your product or service and is designed to encourage visitors to take action.
Both classic coming soon pages and landing pages can be effective at building anticipation and excitement for your product or service launch. The right approach for you will depend on your goals. If you’re looking for a quick and easy way to generate buzz, a classic coming soon page may be the way to go. But if you want to provide more information and drive conversions, a landing page could be a better option. Whatever you choose, remember to keep your messaging consistent and your design eye-catching to maximize the impact of your business.
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